Privacy Policy
Last updated: May 24, 2026
1. Who we are
DayClerk is an AI-powered marketing platform for independent business owners. We are the data controller for information collected through dayclerk.com. Contact us with any questions.
2. Data we collect
Account data
Name, email address, company name, and account preferences. Collected when you request access or create an account. Used to operate your account and deliver the service.
Campaign data
Campaign briefs, audience segment descriptions, simulation results, and generated content (landing pages, email copy, social posts). This data belongs to you and is used solely to provide the service.
Newsletter subscription data
Email address, name (optional), industry (optional), and newsletter flavor preferences (informational / promotional). We also capture the page you subscribed from and any marketing campaign parameters (UTM tags) present in your URL at subscribe time. This information is used to personalize newsletter content using AI — for example, a subscriber who came from an article about email marketing may receive newsletters with a stronger focus on that topic. We disclose this use at the point of subscription.
Usage and analytics data
Page views, clicks, and campaign performance metrics collected via Google Analytics 4 (with your consent) and our own systems. Used to improve the product and report campaign performance to you.
Uploaded files
Documents you upload for campaign context (PDF, DOCX, CSV, etc.). Files are stored in encrypted cloud storage for the duration of the campaign and destroyed automatically when the campaign expires or the associated landing page is deleted. Our Terms of Use prohibit uploading documents that contain personally identifiable information (PII); uploaded files are scanned for common PII patterns before storage and rejected if detected.
NDA signature data
When you sign the DayClerk Beta Tester Agreement, we record your name, email address, IP address, and the timestamp of your acceptance. This information is retained as part of the legal record of the agreement.
Campaign performance counters
Every published landing page on dayclerk.com records aggregate, anonymous performance data: total page views, CTA button clicks, and per-audience-segment breakdowns (paid vs. organic traffic). This data is stored in DayClerk's database and reported back to the page owner in the campaign hub and daily performance briefings. No visitor IP addresses, email addresses, or any other personal data are collected or stored as part of this counting. To prevent the same device from being counted more than once per page, a small flag is stored in your browser's local storage (e.g. cplus_viewed_<pageId>). This flag never leaves your device and contains no personal information.
Client-configured Google Analytics (optional)
Page owners may optionally connect their own Google Analytics 4 account to their DayClerk landing pages. If a page owner has done this, a cookie consent banner is shown to every visitor before any GA4 code loads. If you accept, Google Analytics sets a _ga cookie on the dayclerk.com domain containing a unique client ID (CID) and sends anonymized page-view and click events to the page owner's GA4 property. DayClerk does not receive or have access to this data. If you decline, or if the page owner has not configured GA4, no analytics cookies are set and no data is sent to Google. This is entirely separate from the aggregate performance counters described above, which are always active.
3. Legal basis for processing
Contractual necessity: Account data and campaign data are processed to deliver the service you signed up for.
Legal obligation: NDA signature data (name, email, IP address, timestamp) is retained as evidence of a legally binding agreement.
Consent: Newsletter subscriptions and client-configured Google Analytics on landing pages require your explicit consent. You can withdraw consent at any time.
Legitimate interest: Aggregate campaign performance counters (views, clicks, segment breakdowns) are processed under legitimate interest to provide campaign reporting to page owners. Subscribe-page and UTM data are similarly captured under legitimate interest for newsletter personalization, as disclosed at subscription time.
4. Third-party services
Vercel: Hosting and content delivery for dayclerk.com. Vercel processes server request logs that may include visitor IP addresses as part of standard infrastructure operation. These logs are controlled by Vercel under their own privacy policy and are not accessible to DayClerk at the application level.
Supabase: Database and file storage hosting (US region). All user, campaign, and uploaded file data is stored in Supabase-managed infrastructure. Supabase is SOC 2 Type II certified.
Anthropic (Claude API): AI generation of campaign content. Campaign briefs and segment descriptions are sent to Anthropic's API for processing. Anthropic's API does not retain inputs for model training by default.
Resend: Transactional email delivery (account notifications, newsletter welcome emails). Data processed: email address, name.
Mailchimp: Newsletter list management and bulk email delivery. Data shared: email address, name, subscription preferences.
Google Analytics 4: Usage analytics on DayClerk-owned pages (with your consent only). Also used on client campaign landing pages as described in Section 2 above.
Pexels: Stock photography for campaign pages. No personal data is shared.
5. Data retention
Account and campaign data is retained for as long as your account is active.
Uploaded campaign documents are retained in encrypted storage for the duration of the campaign and destroyed when the campaign expires or the associated landing page is deleted.
NDA signature records (name, email, IP address, timestamp) are retained for 7 years from the date of signing as required for legal agreement records, after which they are permanently deleted.
Newsletter subscriber data is retained while you are subscribed, or for up to 2 years after unsubscribing, whichever is shorter.
6. Your rights
Access: You can request a copy of the data we hold about you.
Correction: You can update your account information at any time.
Erasure: You can request deletion of your data via our contact page. Note that NDA signature records may be exempt from erasure requests where retention is required for legal compliance. Newsletter subscribers can also manage and delete their subscription data via the preference center link in any email we send.
Unsubscribe: Every marketing email includes a one-click unsubscribe link. You can also manage preferences at dayclerk.com/newsletter/preferences.
7. Cookies
Consent preference: We store your analytics choice in browser local storage under the key dc_ga_consent. This is not a cookie — it stays on your device and is never transmitted to our servers.
Deduplication keys: To avoid counting the same device twice, DayClerk's native performance counters store small flags in your browser's local storage (e.g. cplus_viewed_<pageId>). These are never transmitted to our servers and contain no personal information.
Google Analytics cookie (optional, consent required): If a page owner has connected GA4 and you accept the analytics banner, Google sets a _ga cookie on dayclerk.com containing a unique client ID. This cookie is used by the page owner's GA4 property only. DayClerk does not read or store it.
No advertising cookies, cross-site tracking cookies, or any other third-party cookies are used beyond what is described above.
8. Contact
For any privacy-related questions or requests, please use our contact page.