Privacy Policy
Last updated: May 1, 2026
1. Who we are
DayClerk is an AI-powered marketing platform for independent business owners. We are the data controller for information collected through dayclerk.com. Contact us with any questions.
2. Data we collect
Account data
Name, email address, company name, and account preferences. Collected when you request access or create an account. Used to operate your account and deliver the service.
Campaign data
Campaign briefs, audience segment descriptions, simulation results, and generated content (landing pages, email copy, social posts). This data belongs to you and is used solely to provide the service.
Newsletter subscription data
Email address, name (optional), industry (optional), and newsletter flavor preferences (informational / promotional). We also capture the page you subscribed from and any marketing campaign parameters (UTM tags) present in your URL at subscribe time. This information is used to personalize newsletter content using AI — for example, a subscriber who came from an article about email marketing may receive newsletters with a stronger focus on that topic. We disclose this use at the point of subscription.
Usage and analytics data
Page views, clicks, and campaign performance metrics collected via Google Analytics 4 (with your consent) and our own systems. Used to improve the product and report campaign performance to you.
Uploaded files
Documents you upload for campaign context (PDF, DOCX, CSV, etc.). These are processed in memory and deleted immediately after use. We do not store uploaded files.
3. Legal basis for processing
Contractual necessity: Account data and campaign data are processed to deliver the service you signed up for.
Consent: Newsletter subscriptions and analytics tracking require your explicit consent. You can withdraw consent at any time.
Legitimate interest: Subscribe-page and UTM data are captured under legitimate interest for service improvement and newsletter personalization, as disclosed at subscription time.
4. Third-party services
Resend: Transactional email delivery (account notifications, newsletter welcome emails). Data processed: email address, name.
Mailchimp: Newsletter list management and bulk email delivery. Data shared: email address, name, subscription preferences.
Supabase: Database hosting. All user and campaign data is stored in Supabase-managed PostgreSQL.
Pexels: Stock photography for campaign pages. No personal data is shared.
Anthropic (Claude API): AI generation of campaign content. Campaign briefs and segment descriptions are sent to Anthropic's API for processing. Anthropic's API does not retain inputs for training by default.
Google Analytics 4: Usage analytics (with consent only).
5. Data retention
Account and campaign data is retained for as long as your account is active. Newsletter subscriber data is retained while you are subscribed, or for up to 2 years after unsubscribing, whichever is shorter.
6. Your rights
Access: You can request a copy of the data we hold about you.
Correction: You can update your account information at any time.
Erasure: You can request deletion of your data via our contact page. Newsletter subscribers can also manage and delete their subscription data via the preference center link in any email we send.
Unsubscribe: Every marketing email includes a one-click unsubscribe link. You can also manage preferences at dayclerk.com/newsletter/preferences.
7. Cookies
We use a consent cookie (dc_ga_consent) to record your analytics preference. Google Analytics cookies are only set after you accept. No other tracking cookies are used.
8. Contact
For any privacy-related questions or requests, please use our contact page.